Attribu is initially built for SMB brands, DTC teams, and boutique influencer agencies that need a simpler way to discover and manage creators.
Find the right creators. Faster.
Attribu helps brands and agencies discover, evaluate, and shortlist creators across Instagram and YouTube — without the complexity and cost of enterprise influencer platforms.
We're opening Attribu to our first group of brands and agencies. Founding customer pricing locked for 12 months.
Discover → Evaluate → Activate
Three steps from creator search to campaign-ready shortlists.
01 / Discover
Discover
02 / Evaluate
Evaluate
03 / Activate
Activate
Discover
Search Instagram and YouTube creators using the criteria that matter to your campaign.
Evaluate
Compare creators using follower count, engagement, niche, location, and available quality signals.
Activate
Save creators, organize them into campaigns, and export or contact the creators you're ready to work with.
Finding creators shouldn't feel like enterprise software.
Existing influencer platforms can bundle creator discovery into complex campaign suites designed for larger teams. Attribu starts with the part brands and agencies need every week: finding the right creators quickly.
Enterprise complexity isn't required for every influencer team. Attribu is intentionally simpler and more accessible — built for brands and agencies that need creator discovery without the overhead of a full enterprise suite.
Simple pricing
Transparent monthly plans without unnecessary complexity.
Built for smaller teams
Designed for SMB brands and boutique agencies.
Creator-first discovery
Search, evaluate, shortlist, and organize creators.
Instagram + YouTube
Focus on the platforms that matter most to the initial product.
Everything you need to find the right creators.
Search, filter, evaluate, and shortlist creators across Instagram and YouTube — all in one focused workflow.
Search
Find creators by keyword, niche, or campaign brief.
Platform filters
Filter by Instagram, YouTube, or both.
Niche & location
Narrow results by category and geography.
Followers & engagement
Set follower range and minimum engagement rate.
Creator profiles
View detailed creator cards with key metrics.
Save & shortlist
Bookmark creators for later review.
Add to campaign
Organize shortlisted creators into campaigns.
Export
Export creator lists for outreach and reporting.
Buyer intent scoring, fraud detection, and predictive creator intelligence are on the roadmap — built on top of the discovery foundation you'll use from day one.
Lightweight campaign management.
Organize your creator shortlists into campaigns and track progress — without the complexity of a full influencer CRM.
Campaign brief
Define your campaign goals, niche, and target audience.
Creator shortlist
Save and organize creators that match your brief.
Selected creators
Review and finalize your creator selections.
Contact / export
Reach out to creators or export your list for outreach.
Campaign status
Track where each creator stands in your workflow.
Creator payments, contracts, content approval, and advanced automation are on the long-term roadmap — not part of the initial MVP.
Intelligence is coming.
Soon you'll be able to ask Attribu questions about your creators and campaigns in plain English.
AI-powered creator and campaign insights are on the roadmap. The initial product focuses on discovery and lightweight campaign workflows.
From creator discovery to revenue attribution.
Once you've found and activated your creators, Attribu will help connect campaign activity to the revenue it generates.
Simple, transparent pricing. No surprises.
No hidden fees. No unnecessary complexity. Month-to-month with no long-term lock-in.
For growing brands.
- Creator discoverySearch and find creators across platforms
- Instagram + YouTubeFocus on the platforms that matter
- Creator filtersNiche, location, followers, engagement
- Creator profilesDetailed creator cards and metrics
- Saved creatorsBookmark creators for later
- Basic campaign managementOrganize creators into campaigns
- Creator exportsExport lists for outreach
For growing teams.
- Everything in StarterFull discovery and campaign workflow
- Higher creator usageMore creators in your workspace
- Multiple campaignsRun parallel creator campaigns
- Advanced creator intelligenceDeeper quality signals
- Team collaborationShare shortlists with your team
- Advanced shortlistsOrganize creators your way
- Priority supportFaster help when you need it
For boutique agencies.
- Everything in GrowthFull team and campaign features
- Multiple brandsManage clients in one workspace
- Multiple campaignsScale across client portfolios
- Higher usageBuilt for agency volume
- Client-ready exportsProfessional creator reports
- White-label reportingWhen available
- Priority supportDedicated onboarding help
Frequently Asked Questions
Product
The initial product focuses on creator discovery, evaluation, shortlisting, and lightweight campaign management.
The initial focus is Instagram and YouTube. Additional platforms may be added later.
TikTok is planned for a future phase. It is not part of the initial product launch.
Availability
Attribu is currently opening early access to its first customers. Join the waitlist to be among the first to get access.
Advanced revenue attribution is part of the Attribu roadmap. The initial product focuses on creator discovery and campaign workflows.
Pricing
Attribu uses simple, transparent pricing with three tiers: Starter ($149/mo), Growth ($249/mo), and Agency ($399/mo). Founding customers get 20% off for 12 months.
No. Attribu is month-to-month with no annual commitment. You can cancel anytime.
A creator-side product for the future
CreatorOS will give creators tools to showcase their work, connect with brands, and build their professional presence. It's on the roadmap — but today, Attribu is focused on helping brands and agencies discover the right creators.
Ready to find better creators?
We're opening Attribu to our first group of brands and agencies. Join early access and help shape the product.
Founding customer pricing locked for 12 months. No credit card required.